FIRST THINGS FIRST SAVE THE DATE!

1480418046 TRAFFIC #2, the first trade show for fashion brand services, will be back at the Carreau du Temple on 5 & 6 April 2017. Read more

A WORD FROM ... LAURA DO AND BASTIEN LAURENT, FOUNDERS OF THE AVOC FASHION BRAND

1480416939 Laura Do and Bastien Laurent are not just the founders of the AVOC fashion brand, they're also artistic directors for interior design, set design, and scenography projects. And they just completed the graphic identity for the TRAFFIC trade show's 2nd edition. Read more

Interactive video The trade show as if you were there.

Tumblr ny2inwcjkq1qzp3szo1 1280 Discover or rediscover the trade show exhibitors by clicking on their stand. Watch the video

FOCUS ON The TRAFFIC trade show report

1447925183 "A positive, optimistic environment just for fashion". That was the prevailing mood at the end of the first edition of TRAFFIC, the trade show for fashion business services. Read more

FOCUS ON The New Business Zone

1446136573 Twice a day, at 11:00 and 15:00, the New Business Zone will host young business managers who will share their experiences and answer questions from participants. Read more

FIRST THINGS FIRST Meeting needs

1445931945 The trade show's mission is to facilitate contacts between professionals. Read more

A WORD FROM... Ludovic Flandin, UR Lab general manager

1445932581 This consumer goods specialist now leads the research and development department for the Unibail-Rodamco Group. Read more

FOCUS ON... Authenticity

L authenticite One of today's major trends is the desire for an authenticity which strengthens and communicates high quality values. Read more

FIRST THINGS FIRST TRAFFIC will present 80 exhibitors

Traffic accueille 80 exposants These exhibitors, chosen for their expertise, cover the entire range of challenges fashion brands face. Read more

A WORD FROM... Pascal Monfort, fashion marketing forecast consultant and Sport & Style creative director (‘L’Equipe’)

Pascal monfort consultant en marketing prospectif mode et directeur de creation de sport style l equipe He explains the ties between sports and fashion for TRAFFIC. Read more

FOCUS ON The conference program

Le programme des conferences The conference program, built on exhibitors' expertise, will help you find answers, expand your network, and share ideas on the challenges specific to fashion brands. Read more

FIRST THINGS FIRST TRAFFIC is more than a trade show

Traffic un lieu unique d echanges A spirit of cooperation, sharing experiences, an active network ‒ TRAFFIC is many things. Read more

A WORD FROM... Pierre Humblot, co-founder of Grand Shooting

1444380773 Pierre Humblot, manager of the recently created Grand Shooting company, gives us an update on the images fashion brands need, whether for print or e-commerce. Read more

FOCUS ON Country Workshops

1444381646 Country Workshops analyze the retail networks and specific characteristics of 13 different international markets which are apparel sector priorities. Read more

FIRST THINGS FIRST Organize your visit!

1443520199 TRAFFIC, the trade show for fashion business services, opens its doors 4 & 5 November at the Carreau du Temple. Read more

A WORD FROM Géraldine Florin, a senior buyer and trade marketer at Galeries Lafayette

Geraldine florin acheteuse senior et trade marketeur aux galeries lafayette Géraldine Florin, a senior buyer and trade marketer at Galeries Lafayette for seven years, is a strong supporter of young designers. For TRAFFIC, she shares her views on fashion and its evolution. Read more

FOCUS on . . . THE NEW RETAIL CHALLENGES: RETHINKING CUSTOMER RELATIONSHIPS

1443522527 Responsive retail, clienteling . . . there are so many new terms that tell us that physical stores and e-commerce are now partners. Read more

FIRST THINGS FIRST Country Workshops with analyses of 13 international markets

1442831640 TRAFFIC, the first B2B trade show for fashion business services, presents Country Workshops during the two days of the show. Read more

A WORD FROM Julie Dussaussay, Textile Business Unit Director at Kantar Worldpanel

Julie dussaussay directrice d unite du departement textile a kantar worldpanel The world's leading consumer expert Kantar Worldpanel studied the brand lover (consumers who are very devoted to brands) profile for TRAFFIC. Julie Dussaussay, Textile Business Unit Director, shares some facts. Read more

FOCUS ON the supply chain

1442828934 New consumer habits have considerably changed the situation. Now the new pace of collections, the constraints of selling prices, and higher operating costs force fashion brands to rethink their logistics. Read more

FIRST THINGS FIRST Request the conference program!

1441890838 TRAFFIC, the first B2B trade show for fashion business services, presents an exciting conference program covering two full days. Read more

A WORD FROM Sylvie POURRAT, Director for Première Classe

1441881752 Since 2008, Sylvie Pourrat has been the director for Première Classe, a trade show completely dedicated to fashion accessories. For TRAFFIC she analyses the changes in this market and predicts the next evolutions. Read more

FOCUS ON CONNECTED OBJECTS

Les objets connectes There will be more than 80 billion connected objects in 2020*. So it's a growth market and one that promises to become more accessible. But does fashion really have a place in the Internet of Things? Read more

FIRST THINGS FIRST Follow TRAFFIC on social networks!

Rejoignez traffic sur les reseaux sociaux TRAFFIC, the first B2B trade show for fashion business services, brings together fashion industry service providers, organisations, and French and international specialists for the sector. Read more

A WORD FROM Jacques Leroux, Fashion, Design, and Creative Industries Delegate

Jacques leroux delegue filiere creation mode design Jacques Leroux is the link between those businesses and the multitude of services the Paris Ile-de-France Chamber of Commerce and Industry offers them. Read more

FOCUS ON RETAIL

1436446146 All the technological evolutions in the past five years have completely changed sales relationships and profoundly modified the consumer experience. Read more

FIRST THINGS FIRST Order your badge!

1433949146 As the first B2B trade show for fashion business services, TRAFFIC brings together fashion industry service providers, organisations, and French and international specialists for the sector. Read more

A WORD FROM VICTOR THOMAS, IGLOO COFOUNDER

1433839424 Igloo is a new app for a new way to shop. It provides service, service, and even more service, because everything counts when it comes to convincing a busy, demanding clientele. Read more

FOCUS ON EXPORT

1433839912 The export market situation has considerably evolved over the past few years. To succeed in selling a product, attracting foreign consumers, and adapting to their expectations, it's important to get the best advice possible. Read more

FIRST THINGS FIRST WHY TRAFFIC?

Pourquoi traffic TRAFFIC is the first trade show dedicated to serving fashion businesses. Organised by the Fédération Française du Prêt à Porter Féminin with support from DEFI, TRAFFIC is the only place for sector professionals to meet and share ideas. Read more

A WORD FROM ... NICOLAS POILLOT, STUDIO MANAGER FOR ÉTUDES STUDIO

Nicolas poillot studio manager d etudes studio Études Studio, founded in 2012, is a design studio that functions as a collective working between Paris and New York. Études Studio works in three areas: designing contemporary men's fashion, publishing artists' books, and providing art direction. Read more

FOCUS ON FINANCING FASHION BUSINESSES

Le financement des entreprises de mode To facilitate dialogue with financial institutions and provide more information about available financial tools, TRAFFIC will welcome key sector representatives. These contacts will explain the range of fashion business programs and be available for discussions with fashion professionals. Read more
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